Our Products collect your information
We collect personal information in the following circumstances:
Registering an account. Our Products give you the option of creating a user account. If you decide to create an account, you will provide us with certain personal information, such as your user name and password.
When you make a purchase, you are given the option of logging into an account or checking out as a guest. In either case, when you purchase a Tapo1.com Product, you will provide us with personal information, such as your name, email address, payment information.
Making a payment. When you make a payment to Tapo1.com, you may need to provide personal information to our third-party payment processors. Such personal information may include sensitive personal information, such as your card number.
Submitting information to us. We collect information you submit to us. For example, when you post a review of a Tapo1.com product or refer a friend to Tapo1.com, we receive the information in your submission, including any personal information. If you choose to submit content to any public area of Tapo1.com, such content will be considered “public” and will not be subject to the privacy protections set forth herein.
Communicating with us. We may also collect personal information from you when you communicate with us. For example, you may send us personal information by writing an email to us, calling our customer service department, subscribing to Tapo1.com communications, or making a reservation for an event hosted by Tapo1.com.
Taking a survey. From time to time, we may contact you to participate in optional online surveys. If you do decide to participate, you may be asked to provide certain information which may include personal information.
Information you provide about a third party. If you choose to use our referral service to tell a friend about Tapo1.com, we may collect your friend’s personal information, such as name and email address. We will automatically send your friend a one-time email inviting him or her to purchase an Tapo1.com product. We store your friend’s information in order to send this one-time email and to track the success of our referral program.
Passive collection. Our websites and applications collect and store information that is generated automatically as you use them, including your preferences and anonymous usage statistics. This information may include Internet protocol (IP) addresses, cookie identifier, browser type, Internet Service Provider (ISP), referring/exit pages, the files viewed on our websites and applications (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data. We use this data to analyze trends in the aggregate and administer our Products. Information that we passively collect may be combined with other information about you, including personal information such as when you are logged into your Tapo1.com account.
How Tapo1.com uses your information
Except as provided below, we do not share or disclose your personal information. We never monetize your information; we use your information to continue developing excellent products to help you sleep better and to optimize your experience with relevant offers and promotions.
We use personal information in the following ways:
Internal and service-related usage. We use and retain information, including personal information, to improve and facilitate our Products, including:
to analyze interactions with and performance of our Products;
to debug and identify errors that impair functionality;
to detect security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity;
for research related to technological development and demonstration;
to improve or enhance our Products or website.
Advertising. We may use personal information to help us deliver targeted advertising including to consumers directly and through unaffiliated advertising partners, to measure the effectiveness of advertising on behalf of our advertising partners, and to identify the audience most likely to respond to an advertisement.
Communications. We may send communications via email or SMS to verify your account and for informational and operational purposes, such as account management, customer service, or system maintenance.
Marketing. We may use information about you, including personal information, to send you information about Tapo1.com Products, including by email, SMS, phone, or mail.
Non-personal Information. We may use aggregated or other data that is not personal information for any purpose, including marketing. These uses may include but are not limited to analyzing interactions with and performance of our Products, enabling us to improve our Products, and sharing such information with our business partners, affiliates, or any other third party. Similarly, we may enhance any such and aggregated data collected via our Products with other information collected from our business partners.
Service Providers. We may share personal information with our vendors and Service providers who perform services on our behalf. These third parties are authorized to use your personal information only as necessary to provide these services to us, such as fulfilling orders, processing payments, sending and improving communications, developing and improving our Products, detecting, preventing, and remediating fraud or other prohibited activities, and other support for the provision of our Products.
As required by law and similar disclosures. We may access, preserve, and disclose your personal information, other account information, and content if we believe doing so is required or appropriate to comply with law enforcement requests and legal process, such as a court order, government request, or subpoena. We may also access, preserve, and disclose your personal information, other account information, and content if we believe in good faith that disclosure is necessary to protect yours’, ours’ or others’ rights, property, or safety, or investigate fraud.
Cookies. You may stop or restrict the placement of cookies on your computer or remove them from your browser by adjusting your web browser preferences. Please note that cookie-based opt-outs are not effective on mobile applications. However, on many mobile devices, application users may opt out of certain mobile ads via their device settings.
To be clear, whether you are opting out by adjusting your browser/device settings or by using a website established by a self-regulatory group, these cookie-based opt-outs must be performed on each device and browser that you wish to have opted out. For example, if you have opted out on your computer browser, that opt-out will not be effective on your mobile device. You must separately opt out on each device.
Do Not Track Mechanisms. Please note that we do not respond to or honor “do not track” signals or similar mechanisms transmitted by web browsers.
By using our Products or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Products. If we learn of a security breach, we may notify you by posting a notice on Tapo1.com, sending an email to you, or by mail, as required by law.
Data retention we retain information for as long as your account is active or as needed to provide Products or services. We will also retain and use information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.